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Rose Nehrbass
(left), with Job Coach Tammy
Malone |
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Redeeming Value
Hilltop Bottle and Can Return
to Benefit Local Disabled Workforce
Workers at Hilltop Industries are hopeful that
2012 will be a year of many happy returns.
The private, not-for-profit vocational services
offshoot of The Arc of Livingston-Wyoming will
formally introduce Hilltop Bottle and Can
Return, a redemption center located at 5 East
State Street in Mount Morris, at a grand opening
scheduled for 10:00am Wednesday, January 11th.
According to Hilltop Program Director Kellie
Kennedy, the new venture is part of Hilltop's
ongoing effort to offer eco-friendly services
while providing gainful employment opportunities
for people with intellectual and other
developmental disabilities.
"Of course, the primary intention is to create
meaningful jobs for people with disabilities in
our community," Kennedy says. "Entering the
bottle and can redemption business is also in
line with Hilltop's commitment to recycling and
the environment."
Kennedy points out that Hilltop has also
migrated to environmentally friendly cleaning
products for its Janitorial Services contacts,
and in 2009 opened Finders Keepers, a thrift
store on Main Street, Mount Morris that
specializes in repurposing quality used goods
that might otherwise become landfill fodder.
It's fitting, then, that Hilltop Bottle and Can
Return isn't only a recycling business, it's
also a recycled business.
Until recently, Ivan Davis, owner of Grizzly’s
Custom Cutting, had operated a bottle and can
redemption center at 30 East State Street,
almost directly across the street from Hilltop's
sheltered workshop and administrative
headquarters at 3 East State Street. When Davis
decided to exit the business, Kennedy and her
team worked with their neighbor to absorb it and
lay the foundation for Hilltop Bottle and Can
Return.
Next, Hilltop maintenance crews took to work,
transforming a modest free-standing structure
located between the workshop and Transportation
Center on the Hilltop campus into the bottle and
can redemption center. Their motivation: to
watch those nickels add up.
In New York State, redemption centers such as
Hilltop Bottle and Can Return receive a handling
fee of 8.5 cents for every bottle or can that
they reroute to its source. So, after returning
the nickel deposit to the customer, they bank
3.5 cents per bottle. For Hilltop, more bottles
and cans would equal more opportunity for people
with disabilities, Kennedy reasoned.
At anticipated volumes, Kennedy expects that the
redemption center will be able to employ 3-4
people with disabilities, supported by one "Job
Coach," a direct support professional paid by
Hilltop Industries to oversee the center.
Redemption center hours will be 10:00am-5:00pm
Monday through Friday, and 9:00am-1:00pm on
Saturdays.
Through its work and rehabilitation programs,
Hilltop Industries serves about 350 individuals
with disabilities annually. Workers for Hilltop
Bottle and Can Return were selected through an
application and interview process overseen by
Hilltop Coordinator of Vocational and Day
Services Judy Welch. Welch, who also oversaw the
training of new redemption center employees,
describes the selection process as “challenging
but rewarding.”
"There was a ton of interest and enthusiasm
about the new jobs at Hilltop Bottle and Can
Return," Welch explains. "We had many
candidates, but these are highly specialized
jobs. To be successful, workers need a strong
sense of organization, math skills, and as a
focus on customer service."
Rose Nehrbass has been employed by Hilltop
Industries for one month and previously worked
as a custodian for 18 years at Geneseo Central
School. Her new job at the redemption center
involves collecting returnables from customers,
and sorting them by brand. Hilltop accepts all
brands of New York State returnables. Rose’s
accuracy is critical because Hilltop has
agreements with three different routers, and
each accepts only certain brands of recyclables.
"The job isn't easy, but I like the variety of
tasks it offers," Rose says. "I get to use
counting and sorting skills and especially like
using the cash register. I look forward to
meeting and helping our customers."
Hilltop Marketing and Sales Manager Rebecca
Crocker stresses that volume will be the key to
the new business' success, and that Hilltop
workers such as Rose are prepared to go the
extra mile to create customer loyalty.
Crocker explains that Hilltop Bottle and Can
Return will provide an alternative for customers
who tire of standing in line to feed containers
one at a time into a machine that could fill up
or break down. Customers in a hurry can also
drop off their recyclables and return at their
convenience to collect their deposit money. And
there are plans to provide pick-up service for
larger quantities of returnables.
"Hilltop Bottle and Can Return will also offer
fundraising opportunities, where every nickel
from your returns can automatically benefit your
favorite charity, church, school or community
organization," Crocker adds. To create a
drop-off account that will credit 5 cents per
returnable item to the organization of your
choice, visit
www.HilltopBottleAndCanReturn.com.
"It's important that we provide a rich,
fulfilling experience for customers, which will
keep them coming back. We're confident that
we’ll do exactly that,” Crocker concludes. “Try
us once; we know you'll return." |
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